Understanding Certified Pre-Owned (CPO) vehicles
The term Certified Pre-Owned is a relatively new buzz word in the used car business. As new vehicle leasing became more popular in the 1990's and the new car manufacturers needed to sell more and more off-lease vehicles, they developed this term, primarily as a marketing term, and they discovered that consumers were willing to pay extra for a Certified Pre-Owned (CPO) vehicle. While some manufacturer-certified programs do a very good job with their certified programs, others leave a lot to be desired.
At Harbro, we have always been committed to our
customer's satisfaction, long before the word "Certified" became a buzz
word. Unfortunately, at many dealerships, the word 'certified' often has
little or no meaning.
Choose the dealer you purchase your next used car from based on their reputation and you won't regret it.
At Harbro Auto Sales & Service, Inc., we have been committed to our clients' satisfaction since 1973 when founded by Tim and Dave Hare (Hare Brothers). Still owned by Tim Hare, and managed by Tim's two sons; Mike and Mark Hare, our entire Harbro team is still committed to the same mission statement:
To change the way that people feel about used cars and used car dealers, by treating other people the way we want to be treated!
Beyond Certified...to Satisfied!
With our industry-exclusive
30 Day Satisfaction Buy-Back Promise
What does this mean to you?
Back in 1992, Tim Hare felt
that if a person could buy something at a store or from a salesperson
visiting their home, and then change their mind for some reason, and
return it, why should buying a car be any different? An automobile is
usually the second most expensive purchase anyone will make next to a
home, and if you make a mistake in the process, it could cause you grief
for many years to come, and possibly ruin your credit rating in the
process.
With this in mind, Harbro developed the 30 Day Satisfaction Buy-Back Promise
with the hope that when consumers understood that one dealer can offer
this, they would begin to demand that other dealers provide it also. Tim
had high hopes that this could somehow change the used car industry for
the better, and consumers would have less worry when buying a used
vehicle.
Some 'certified' programs are starting to offer 3 or 5 day promises, but we feel that most still fall short. Harbro's 30 Day Satisfaction Buy-Back Promise is like taking our entire dealersip for a 30 day test drive! It helps to encourage our entire Harbro team; Harbro buyers, Harbro salespeople, Harbro service technicians, and Harbro operations support personnel; to be committed to your satisfaction!
We understand that you might not ultimately buy a vehicle from Harbro; but we would ask this one favor. If you choose to do business with another auto dealer, please demand that they provide a satisfaction promise similar to Harbro's 30 Day Satisfaction Buy-Back Promise, and maybe together we can change the industry.
We simply don't believe in deception.
Although there may be hidden savings at Harbro, there are never any hidden charges, and there is never an additional charge
for Harbro Certified Pre-owned Vehicles!
